New Kia outlet to open in London Road, High Wycombe

Citygate Automotive is launching a new Kia outlet in High Wycombe.

The launch of the new Kia outlet follows the acquisition of the former Perry’s Ford site in London Road, High Wycombe which closed at the end of October 2022.

A positive track record of growth achieved at its first Kia dealership in Slough, which opened in March 2017, has enabled Citygate to be awarded the Kia franchise in High Wycombe, following the exit of incumbent Kia retailer, WLMG.

Fit-out work for the new Kia dealership is almost complete and Citygate expects trading to begin from Monday 6th February 2023.

The site on London Road, High Wycombe, is strategically located opposite the group’s existing Volkswagen operation.

Citygate’s latest purchase increases its portfolio to sixteen dealerships across London and the Home Counties, representing Volkswagen, VW Commercial Vehicles, ŠKODA, SEAT, CUPRA and Kia.

Jonathan Smith, Citygate’s Chief Executive Officer, said: ‘As we start the New Year [2023], we are delighted to further strengthen our relationship with Kia with this strategic acquisition in High Wycombe, which complements our Volkswagen presence in the town and builds on our portfolio. 2023 will be all about continuing to deliver excellence and value to our customers and working closely with our brand partners, so we anticipate an exciting year for the business.‘

Citygate has recently introduced several new employee benefits. These include tools vouchers for apprentices; additional annual leave; high street retail discounts; new car, used car, parts and car rental discounts. Recognition and employee engagement activities have also been launched, including an apprenticeship development programme.

Morag Norwood, Group Head of People, Citygate, said: ‘As a privately owned and entrepreneurial business, Citygate has a great team ethic that’s welcoming and inclusive and we’ve worked hard to create a positive and rewarding working environment.

We have a variety of opportunities across the business and are always looking for talented individuals to join us, who can either apply online via Citygate Careers or meet us at one of our people events, also listed on our website.‘

*Source of information : Press release supplied on behalf of Citygate Automotive by Blackbird Communications.